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Why does my website’s privacy policy refer to ‘This Application’?


A website is in fact also an application, therefore your privacy policy’s default reference to ‘This Application’ is not in error. Moreover, the term ‘Application’ encompasses a wider range of case law. In fact, in our privacy policies, we define ‘This Application’ as – The hardware or software tool by which the Personal Data of the User is collected.

We can however modify the privacy policy if you prefer and replace the term in question with the name of your site. Please contact our support team if you would like to do so.


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